Guide to an Effective Business Plan
by Humperdinck Jackman
Published: 15 October 2021 [Management Series: 10]
Paperback | ISBN: 978-1-80135-061-7: Buy at Amazon | Buy from Talebe.com
Digital version | ISBN: 978-1-80135-062-4: Read on Kindle | Read at CEEOL | Read on Google Play | Read on Talebe.com |
“Napoleon mocked the United Kingdom as ‘a nation of shopkeepers’. What of that nation today in which leading businesses sell physical goods without holding any inventory? Entrepreneurs are opening new enterprises without ‘bricks-and-mortar’ premises, while their back-office staff operate miles away. Innovation is the very root of growth, but it demands adaptive thinking – open minds – and plenty of imagination.
Whether you are planning a start-up or taking a mature business forward, crafting your business plan forces critical analysis. This, in turn, demands you justify your suppositions. It serves to eliminate the guesswork and to reduce risk. Above all, your business plan is not merely a tool for gaining investment but becomes, truly, your day-to-day survival handbook
How to Write a Modern Business Plan is a guide to encourage fresh thinking. It prompts the reader to leverage both technology and new business practises to forge a successful commercial destiny.
Shape your business for what you want it to become and be a business leader.”
Contents
- Preface
Part One
- Designing your Business
- Business Planning Fundamentals
- General Considerations
- Financing Options
- Creating the Cost Efficient Business
- Client Acquisition in the Digital Age
Part Two
- A step-by-step guide
- Section One: The Introduction
- Section Two: The Business
- Section Three: Market Overview
- Section Four: Competition
- Section Five: Sales & Marketing
- Section Six: Operations
- Section Seven: Financials
Part Three: Model Business Plan
- Table of Contents
- Section One: Introduction
- Section Two: The Business
- Section Three: The Market
- Section Four: Competition
- Section Five: Sales & Marketing
- Section Six: Operations
- Section Seven: Financials
- Section Eight: Appendix
About the Author:
Humperdinck Jackman has thirty-year career of driving corporate growth in both the United Kingdom and the United States of America. His career began with a privately funded venture in which he co-produced an original television series in California in the 1980’s. A technology specialist, he transitioned into the software industry and took start-ups from concept through to listings on the London Stock Exchange. An established Business Angel, among other ventures he is a Partner and Non-executive Director of Euro BPO Limited, a leading European-based staff outsourcing company. A philanthropist, Humperdinck’s most recent role was as founder and chairman of a British wildlife conservation charity to counter poaching in Africa. His articles have appeared in The Times, The Telegraph, Audiophile Magazine, and Yachting Monthly among others.
Product Details:
ISBN: 978-1-80135-061-7 (Paperback)
ISBN: 978-1-80135-062-4 (Digital)
Management Series: 10
Publisher: Transnational Press London
Published: 15 October 2021
Language: English
Pages: 179
Binding: Perfect-bound Paperback
Interior Ink: Colour
Weight (approx.): 0.5 kg
Dimensions (approx.): 18.9cm wide x 24.6cm tall